Estimote is a new device from Poland that will completely change our ideas about shopping. The invention has gained both the favour of Silicon Valley and a large amount of money for further growth, research and development. Jakub Krzych, one of the creators of Estimote, informed us that his company has received $3.1 million from Innovation Endeavors, a capital fund with whom Eric Schmidt cooperates, the chairman of Google. The Polish enterprise has also received loans from many other financial institutions. Estimote is a transmitter that is able to search for smartphones within a 50-metre range. How does it work? Let us say you go to a shopping centre and walk around stores. All the shops that use Estimote will send you information regarding possible discounts, for example. In September, the Polish inventors won an award in TechCrunch. Jakub Krzych said: “We send out thousands of Estimote sensors evert week. Over 10,000 programmers from around the world experiment with them and create different kinds of applications for them”. Simplicity, openness and universality seem to be the keys to success for the Polish inventors. The device offers innovative and practical solutions but is also perfect for current global trends.
- Wireless beacon startup Estimote raises $3.1M, hires Steve Cheney as SVP, Business Operations (John Biggs/TechCrunch) – #Tech (execdaily.wordpress.com)
- iBeacon Pioneers Estimote Raise $3.1M Seed Round – #Tech (execdaily.wordpress.com)
- iBeacon Pioneers Estimote Raise $3.1M Seed Round (techcrunch.com)