Wait for Witcher Ends

The Witcher 3

The Witcher 3

It is safe to say that “The Witcher 3: Wild Hunt” was one of the most anticipated games of 2015. Initial reviews from the international and Polish press are saying the same thing: our patience has paid off. The success of the game also means the success of Polish pop culture at an unprecedented level. However, (The Witcher lead character) Geralt’s road was long and winding. Even though Polish fans are fully aware of the roots of their favourite character and how he is embedded in fantasy literature, today in the West this whole hunt for monsters is associated almost exclusively with the video game. Andrzej Sapkowski, author of the series of books featuring the Witcher, has said more than once that he is distancing himself from the brand promoted by CD Projekt and will not even attempt an assessment of the non-canonical tales told by the video game studio. Still, it is probably no coincidence that the first English version of the book was published after the release of the first edition of the game. The marketing machine was then launched, and lunges on. One million orders for the new game prove that they are on the right track, because this amount of orders means not only considerable profit, but also a level of trust and loyal fan base, something that is priceless.
kultura.gazetaprawna.pl

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